Talk shows are highlighted in yellow, local programming is white, reruns of prime-time programming are orange, game shows are pink, soap operas are chartreuse, news programs are gold and all others are light blue. New series are highlighted in bold.

NOTE: This page is missing info on the DuMont Network, which started daytime transmission before any other United States television network.

1948–49 United States network television schedule (daytime)

Monday-Friday

There is some dispute as to the exact lineup on DuMont in the winter. The above listing is according to What Women Watched: Daytime Television in the 1950s (University of Texas Press, 2005) by Marsha Cassidy. This would create a conflict with some other sources that have TV Shopper still in the lineup at this time.

1948–49 United States network television schedule (daytime)

On Dumont, Okay, Mother was previously aired on New York based WABD channel, then the network flagship station.

1948–49 United States network television schedule (daytime)

By network

ABC

Returning Series

The Singing Lady

New Series

Cartoon Teletales

CBS

Returning Series

The U.N. in Action

New Series

The Adventures of Lucky Pup

The Chuck Wagon

Classifield Column

Here's Archer

Ladies Day

The Ted Steele Show

Not Returning From 1947-48

The Missus Goes a-Shopping

NBC

Returning Series

Howdy Doody

New Series

These Are My ChildrenVanity FairWestern BalladeerNot Returning From 1947-48Playtime The Swift Home Service Club

DumontNew SeriesJohnny Olson's Rumpus RoomOkay, MotherTV Shopper'''

See also

1948-49 United States network television schedule (prime-time)

Notes

Sources

https://web.archive.org/web/20071015122215/http://curtalliaume.com/abc_day.html

https://web.archive.org/web/20071015122235/http://curtalliaume.com/cbs_day.html

https://web.archive.org/web/20071012211242/http://curtalliaume.com/nbc_day.html

https://web.archive.org/web/20070803174527/http://soapoperahistory.com/daytime/series/womantoremember/index.htm

United States weekday network television schedules

1948 in American television

1949 in American television