{ { Infobox television station

| callsign = WITI

| city =

| logo = WITI 2020 Logo.svg

| logo_size = 225px

| image = WITI-DT2 Logo.png

| image_size = 75px

| logo_alt =

| branding = Fox 6DT2: TV 6.2

| digital = 31 (UHF)(shared with WVCY-TV) | virtual = 6 | translators = | affiliations = | owner = Fox Television Stations, LLC| licensee = | location = Milwaukee, Wisconsin | country = United States | airdate = | last_airdate = | callsign_meaning = The original licensee,Independent Television, Incorporated | sister_stations = | former_callsigns = | former_channel_numbers = | former_affiliations = | erp = 1,000 kW | haat = | facility_id = 73107 | coordinates = | licensing_authority = FCC | website = }}

WITI (channel 6) is a television station in Milwaukee, Wisconsin, United States, serving as the market's Fox network outlet. Owned and operated by the network's Fox Television Stations division, WITI maintains studios on North Green Bay Road (WIS 57) in Brown Deer (though with a Milwaukee postal address), and its transmitter is located on East Capitol Drive (just north of WIS 190) in Shorewood.

WITI (TV)

History

Early history

The station first signed on the air on May 21, 1956, operating as an independent station; it was originally owned by Independent Television, Inc., to whom the channel 6 construction permit was granted by the Federal Communications Commission (FCC) on June 11, 1955. The station was originally licensed to the North Shore village of Whitefish Bay on a technicality in order to address short-spacing concerns with Davenport, Iowa station WOC-TV (now KWQC-TV, which also broadcast on channel 6) before the FCC fully finessed spacing among television station signals in different markets. In October 1956, the station affiliated with the NTA Film Network, which provided the station with 52 films from the 20th Century Fox library and syndicated programs. Among the NTA programs aired by WITI were The Passerby, Man Without a Gun and This is Alice.

WITI (TV)

From 1956 to 1959, WITI used the DuMont Vitascan color system—which required a completely darkened set with a single strobe light, causing eye strain—for its locally produced programs. The situation was difficult for the on-air talent, according to Sid Armstrong, who worked at WITI as a news reporter during the station's early years. The station switched to monochrome cameras when it moved to the North 27th Street facility.

WITI (TV)

First tenure with CBS, and switch to ABC

On August 8, 1958, Storer Broadcasting purchased WITI in hopes of affiliating the station with CBS. Storer had very good relations with CBS; company founder George Storer was a member of the CBS board, and most of its stations were CBS affiliates. At the time, CBS owned a local UHF station, WXIX (originally channel 19, reassigned to channel 18, now WVTV) as part of a corporate effort to determine if UHF station operation and ownership would be successful. Once the disadvantages of being on a UHF frequency became clear in the days before all-channel tuning, CBS wrote off the experiment as a failure. The network concluded it was better to have its programming on a VHF station, even if it was only an affiliate. CBS sold WXIX to Cream City Broadcasting president Gene Posner; WITI-TV then began its first stint as a CBS affiliate on April 1, 1959. At that time, WITI moved from its original studio facility in Mequon to WXIX's former studios on North 27th Street in Milwaukee (which were later used by WCGV-TV from 1980 to 1994). Storer also applied to move the channel 6 allocation from Whitefish Bay to Milwaukee; the request was granted on July 30, 1959.

In 1961, WITI lost the NTA network due to its closure, and CBS decided to affiliate with WISN-TV (channel 12), as its sister radio station had been a longtime affiliate of the CBS Radio Network. As a result, WITI-TV and WISN-TV swapped networks: channel 6 became an ABC affiliate on April 2, 1961. The final CBS program channel 6 aired before it switched to ABC was the original broadcast of the Gunsmoke episode "Little Girl", which ran the evening before the switch at 9:00 p.m. Central Time. In August 1962, the station moved to its current transmission tower located in Shorewood; for a short time, the transmitter had been the tallest free-standing tower in the world. The tower went into operation in 1963, finally putting WITI's signal on equal footing with Milwaukee's other television stations.