Louise Vava Lucia Henriette Le Bailly de La Falaise (; 4 May 1947 – 5 November 2011), known as Loulou de la Falaise, was an English fashion muse and accessory and jewellery designer associated with Yves Saint Laurent. Author Judith Thurman, writing in The New Yorker magazine, called La Falaise "the quintessential Rive Gauche haute bohémienne".

Early life and education

Louise Vava Lucia Henriette Le Bailly de La Falaise was born on 4 May 1947 in England, the eldest child and only daughter of Alain, Count de La Falaise (1903–1977), a French writer, translator and publisher, and his second wife, the former Maxime Birley (1922–2009), an Anglo-Irish fashion model, whom photographer Cecil Beaton once told, "You are the only English woman I know who manages to be really chic in really hideous clothes".

Loulou de la Falaise

Three of her christening names honoured relations: Louise (her father's elder sister, who died as a teenager); Vava (one of the names of her maternal grandmother, Lady Birley); and Henriette (the name of her paternal grandmother, Henriette Hennessy, later comtesse Alain Hocquart de Turtot, a member of the Hennessy cognac family). La Falaise was allegedly baptised not with holy water but with Shocking, the scent by fashion designer Elsa Schiaparelli, her mother's employer.

Loulou de la Falaise

After her parents' divorce in 1950, following her mother's infidelities and a French court's declaration of her as an unfit mother, Loulou and her brother went to live with foster families until she was seven. After that, La Falaise was enrolled in English boarding schools, and "her school holidays were shared between mother, father, and the second foster family". She attended a boarding school in Switzerland as well as the Lycée Français de New York, though was expelled from each due to her rebellious nature.

Loulou de la Falaise

Family

La Falaise's maternal grandfather was portrait painter Sir Oswald Birley, and an uncle was Mark Birley (1930–2007), restaurateur and founder of the London nightclub "Annabel's". Another uncle, her father's elder brother, was Henri de La Falaise, Marquis de La Coudraye, (1898–1972), film director and third husband of American actress Gloria Swanson (1899–1983). Her paternal grandfather was a three-time French Olympic gold medallist in fencing, Louis Gabriel de La Falaise (1866–1910).

Loulou de La Falaise had one sibling, Alexis Richard Dion Oswald Le Bailly de La Falaise, (1948–2004), a furniture designer, who appeared in the Andy Warhol film Tub Girls. After the death of her uncle in 1972, her father became the Marquis de La Coudraye, as he died without issue. After her father's death in 1977, her brother assumed the title, Marquis de La Coudraye (until his death in 2004).

Her niece, Lucie Le Bailly de La Falaise (born 19 February 1973), a model, is the wife of Marlon Richards, son of Keith Richards and Anita Pallenberg. Her nephew, Daniel Le Bailly de La Falaise (born 6 September 1970), is a professional chef and food writer and the current Marquis de La Coudraye.

Name

The family's actual surname is Le Bailly, though members have used Le Bailly de La Falaise, referring to an ancestral estate, since the mid 19th century; it is typically abbreviated to de La Falaise.

Career

La Falaise moved to New York City in the late 1960s, where she briefly modelled for American Vogue before turning to design printed fabrics for Halston. Late in the decade, she worked as a junior editor at the British society magazine Queen, during which time she met Saint Laurent. Eventually, she moved to Paris, where she joined his haute-couture firm in 1972. Responding to a description of her as a Saint Laurent muse in 2010, La Falaise responded, "For me, a muse is someone who looks glamorous but is quite passive, whereas I was very hard-working. I worked from 9 am to 9 pm, or even 2 am. I certainly wasn't passive."

"Her official task was to bring her eccentric style to accessories and jewellery, and she duly came up with often-chunky designs incorporating large colourful stones, enamel work or rock crystal". La Falaise also inspired Saint Laurent with her inventive wardrobe: "one week she was Desdemona in purple velvet flares and a crown of flowers, the next Marlene [Dietrich] with plucked crescent-shaped eyebrows". In 2002, when Saint Laurent retired, La Falaise began producing her own clothing and jewellery designs. As reported in The New York Times by fashion writer Cathy Horyn, "The clothing line captured much of her rare taste—well-cut blazers in the best English tweeds, French sailor pants in linen, striped silk blouses with cheeky black lace edging, masculine walking coats with fur linings, and gorgeous knits in perfectly chosen colors".