Niki and Gabi (born May 5, 1995), are an American twin duo of singers, social media influencers, YouTubers and actresses. In 2018, the duo released their debut extended play, Individual, and won a Streamy Award in the category of fashion.
The duo are also active as solo musicians, Gabi was the first member to start her solo career with releasing her debut single "Ever After" in 2016 and her debut extended play, Gabroadway, was released in 2020 ahead of her 2022 debut studio album, Paintings of Me. Niki's debut single "Let It Roar" was released in 2018 and her debut extended play, Nights Alone, was released in 2021. In 2023, Niki released a second extended play entitled Ruined My Life, formatted in all capital letters.
Career
Early life
Nicola Teresa DeMartino and Gabriella Nelida DeMartino are twin sisters. They attended Notre Dame High School in Easton, Pennsylvania, and then DeSales University in Center Valley, Pennsylvania, where Niki majored in television and film and Gabi majored in musical theatre. They dropped out of college after their junior year.
They initially produced comedy skits on their YouTube channel 00RemakeGirls. They later started a new channel, Niki and Gabi Beauty, for beauty, fashion and lifestyle themed videos. They signed with AwesomenessTV and StyleHaul in 2012. A parody of "Friday" by Rebecca Black in 2013 helped launch their YouTube career. They released their debut single "We're Not Over" on June 21, 2014, which however was taken down from streaming platforms along with their second single "It" that was released in June 2015.
Niki and Gabi were cast in the YouTube Red comedy-drama web film Dance Camp as the characters of Mia and Mya respectively. Gabi released her debut solo single "Ever After" in July 2016. In January 2017, Niki and Gabi released their official debut single after removing their past two singles, called "First". In August 2017, they released the lead single off of their debut EP, called "RU". Niki was cast as Sadie in season 2 of the Hulu horror web television series Freakish. Blood Queens, a horror-comedy YouTube web series created by Gabi, premiered in October 2017 and has run for four seasons from 2017 to 2020. On June 4, 2018, Wet Seal collaborated with Niki and Gabi and launched a limited edition clothing called "Niki + Gabi for Wet Seal". The collection included everything from accessories and tops to dresses. In June 2018, they released the second single from their debut EP, called "Sleep It Off". Next month, they released their debut extended play, Individual, on 27 July 2018. It charted at number 14 on the Heatseekers Albums chart and number 32 on the Independent Albums chart. The EP contains two solo singles from the duo which are Niki's debut single "Let It Roar" and Gabi's second single "Flowers". In September 2018, Gabi was featured on Mina Tobias' track "Another One" with Kai Lucas, the same month, she released her single titled "Yacht". In the same month, Gabi appeared in the music video for Thank U, Next by Ariana Grande. Niki and Gabi signed to Abrams Artists Agency in 2019. In February 2019, Gabi released her valentine single, "Cold Room", which was written in 2016. In August 2019, Niki and Gabi released their comeback single, "Hair Tie". In December 2019, Niki released a Christmas single titled "Sad Holiday".