Ashland is a city in Ashland and Bayfield counties in the U.S. state of Wisconsin. It is the county seat of Ashland County. The city is a port on Lake Superior, near the head of Chequamegon Bay. The population was 7,908 at the 2020 census, all of whom resided in the Ashland County portion of the city. The unpopulated Bayfield County portion is in the city's southwest, bordered by the easternmost part of the Town of Eileen.
The junction of US Highway 2 (US 2) and Wisconsin Highway 13 (WIS 13) is located at this city. It is the home of Northland College, Northwood Technical College, and the Sigurd Olson Environmental Institute.
History
Pre-settlement
Eight Native American nations have lived on Chequamegon Bay. Later settlers included European explorers, missionaries and fur traders, and more recently, Yankees from the eastern United States who platted and developed the lands, railroaders, shippers, loggers, entrepreneurs, and other settlers. Four flags have flown over the area around Ashland from colonial to contemporary times: Spanish, French, English and American.
The area was part of the United States' Northwest Territory. This region was divided into four successive territories for administration before becoming part of the state of Wisconsin: Indiana Territory, Michigan Territory, Illinois Territory, and Wisconsin Territory.
About the time Christopher Columbus arrived in the New World in the late 15th century, the Ojibwe people came to the land they called Sha-ga-waun-il-ong. This term has been translated numerous ways: "lowlands", the "needle", "the region of shallow water", and where "there are large extended breakers". Each is descriptive and suitably accurate. The Ojibwe stayed on Chequamegon Point for nearly a century before leaving. They settled first on Madeline Island and then moved to the Sault Ste. Marie region.
French fur traders Pierre d'Esprit, le Sieur Radisson and Medard Chouart, le Sieur des Groseillers were the first Europeans of record to visit Chequamegon Bay. They arrived in 1659 and built what has been called the first European dwelling place in what is now Wisconsin. A historical marker noting this is located at Maslowski Beach on US 2 on the west end of Ashland. The monument was erected in 1929 by the Old Settlers Club.
The Ojibwe heartily welcomed the Frenchmen. Five years later, Father Claude-Jean Allouez arrived. A Jesuit missionary, he brought the first word of Christianity to Wisconsin's shores. Allouez built a chapel not far from the stockade erected by Radisson and Groseillier; he worked and lived at the Bay until 1669.
Settlement
In 1854, Ohioans Asaph Whittlesey and George Kilborn set out from La Pointe to explore the head of Chequamegon Bay. Whittlesey built a × cabin in Ashland. His wife, Lucy, and daughter, Eugenia, joined him in August and prepared to winter in their new home. Signs of settlement soon began to take place. The first community dance was held at their house. The Reverend L.H. Wheeler preached the first sermon on the first Independence Day that was observed there. This village was the location of the first post office and polling place for county offices. Sunday school was also conducted on the premises.
The Milwaukee, Lakeshore and Western Railroad platted the city in 1885, as railroad construction moved westward. Local landowner Martin Beaser named the settlement Ashland after Kentucky statesman Henry Clay’s residence. Previous names for the area included Bay City, Saint Mark (for Saint Mark's Basilica), and Whittlesey, the latter in honor of initial postmaster Adolph Whittlesey.
In the nineteenth century, immigrants to the area included many individuals and families from Germany and northern Europe, as shown by the numerous Lutheran churches in town. Some were initially attracted to agriculture or jobs in the mining industry.
Tar and feather attacks during World War I
During the last year of World War I, from March–October 1918, six recorded incidents of vigilantism took place in the Ashland area, committed against men of German descent, who were suspected of pro-German sympathies.
In Ashland mobs of masked men abducted individuals at night from their homes, driving each to secluded areas where the men were tarred and feathered. A group identifying as the Knights of Liberty claimed responsibility for the attacks, saying in a letter to a local paper, "We have no purpose to do injustice to any man, but we do feel that any treasonable and seditious acts, or utterances, demand prompt punishment. These cases must not be allowed to run indefinitely, without anything being done. We want action and we want it now."