Metromedia (also often MetroMedia) was an American media company that owned radio and television stations in the United States from 1956 to 1986 and controlled Orion Pictures from 1988 to 1997. Metromedia was established in 1956 after the DuMont Television Network ceased operations and its owned-and-operated stations were spun off into a separate company. Metromedia sold its television stations to News Corporation in 1985 (which News Corp. then used to form the nucleus of Fox Television Stations), and spun off its radio stations into a separate company in 1986. Metromedia then acquired ownership stakes in various film studios, including controlling ownership in Orion. In 1997, Metromedia closed down and sold its media assets to Metro-Goldwyn-Mayer.
History
Origins
The company arose from the ashes of the DuMont Television Network, the world's first commercial television network. DuMont had been in economic trouble throughout its existence, and was seriously undermined when ABC accepted a buyout offer from United Paramount Theaters in 1953. The ABC-UPT deal gave ABC the resources to operate a national television service along the lines of CBS and NBC. DuMont officials quickly realized the ABC-UPT deal put their network on life support, and agreed in principle to merge with ABC. However, it was forced to back out of the deal when minority owner Paramount Pictures raised antitrust concerns. UPT had only spun off from Paramount four years earlier, and there were still doubts about whether the two companies were really separate.
By 1955, DuMont realized it could not compete against the other three networks and decided to wind down its operations. Soon after DuMont formally shut down network service in 1956, the parent firm DuMont Laboratories spun off the network's two remaining owned and operated stations, WABD in New York City and WTTG in Washington, D.C., to shareholders as the DuMont Broadcasting Corporation. The company's headquarters were co-located with WABD in the former DuMont Tele-Centre (which was later renamed the Metromedia Telecenter) in New York.
In 1957, DuMont Broadcasting purchased two New York area radio stations, WNEW (now WBBR) and WHFI (later WNEW-FM and WWFS), and later that year changed its name to the Metropolitan Broadcasting Corporation to distance itself from its former parent company. The following year, Paramount sold its shares in Metropolitan Broadcasting to Washington-based investor John Kluge, enough to give Kluge controlling interest. Kluge installed himself as chairman, and later increased his holdings to 75 percent. WABD's call letters were later changed to WNEW-TV to match its new radio sisters.
Expansion
Metropolitan Broadcasting's first acquisitions included WHK-AM-FM in Cleveland (in 1958); the Foster & Kleiser outdoor advertising firm (in 1959); and KOVR in Stockton, California, Benedict Gimbel Jr.-owned WIP-AM-FM in Philadelphia, WTVH-TV (now WHOI) in Peoria, Illinois, and WTVP television (now WAND) in Decatur, Illinois (all in 1960). In 1961 Metropolitan purchased KMBC-AM-TV in Kansas City, Missouri. Later that year the company's name was changed to Metromedia; the Metropolitan Broadcasting name was retained for its broadcasting division until 1967.
In separate 1963 deals the company expanded into Los Angeles, buying first KTTV and later KLAC and the original KLAC-FM (now KIIS-FM). The company would later engineer a swap of FM facilities; the second KLAC-FM (later KMET and now KTWV) was established in 1965. Metromedia also entered the realm of live entertainment by purchasing the Ice Capades (in 1963) and the Harlem Globetrotters (in 1967). Later in the decade Metromedia opened a television production center in Los Angeles, known as Metromedia Square, which served as the studio facility for numerous network programs. Metromedia also owned a TV production and distribution company called Metromedia Producers Corporation (MPC), established in 1968 from Wolper Productions. MPC produced and syndicated various programs and TV movies, most notably the game show Truth or Consequences and the 1972-86 version of The Merv Griffin Show. Metromedia spent the 1970s and the first half of the 1980s increasing its television and radio station portfolio, and continued to expand its syndication business. In 1976, it teamed up with MTM Enterprises to launch a first-run syndicated variety show.
