As further fixing the topographical character of taverns, it may be stated that in the old almanacs distances are always computed between the inns, instead of from town to town, as the practice now is.
Of course such topographical distinctions as we have pointed out began at a time when there were few public buildings; but the idea almost amounts to an instinct, because even now it is a common habit with every one to first direct the inquiring stranger to some prominent landmark. As such, tavern-signs were soon known and noted by all travellers.
Then again, tavern-titles are, in most cases, traced back to the old country. Love for the old home and its associations made the colonist like to take his mug of ale under the same sign that he had patronized when in England. It was a never-failing reminiscence to him. And innkeepers knew how to appeal to this feeling. Hence the Red Lion and the Lamb, the St. George and the Green Dragon, the Black, White, and Red Horse, the Sun, Seven Stars, and Globe, were each and all so many reminiscences of Old London. In their way they denote the same sort of tie that is perpetuated by the Bostons, Portsmouths, Falmouths, and other names of English origin.
As early as 1638 there were at least two ordinaries, as taverns were then called, in Boston. That they were no ordinary taverns will at once occur to every one who considers the means then employed to secure sobriety and good order in them. For example, Josselyn says that when a stranger went into one for the purpose of refreshing the inner man, he presently found a constable at his elbow, who, it appeared, was there to see to it that the guest called for no more liquor than seemed good for him. If he did so, the beadle peremptorily countermanded the order, himself fixing the quantity to be drank; and from his decision there was no appeal.
Of these early ordinaries the earliest known to be licensed goes as far back as 1634, when Samuel Cole, comfit-maker, kept it. A kind of interest naturally goes with the spot of ground on which this the first house of public entertainment in the New England metropolis stood. On this point all the early authorities seem to have been at fault. Misled by the meagre record in the Book of Possessions, the zealous antiquaries of former years had always located Cole's Inn in what is now Merchants' Row. Since Thomas Lechford's Note Book has been printed, the copy of a deed, dated in the year 1638, in which Cole conveys part of his dwelling, with brew-house, etc., has been brought to light. The estate noted here is the one situated next northerly from the well-known Old Corner Bookstore, on Washington Street. It would, therefore, appear, beyond reasonable doubt, that Cole's Inn stood in what was already the high street of the town, nearly opposite Governor Winthrop's, which gives greater point to my Lord Leigh's refusal to accept Winthrop's proffered hospitality when his lordship was sojourning under Cole's roof-tree.