Willard Bailey (born June 3, 1939) is a former American football coach and college athletics administrator. He served as head football coach at Virginia Union University from 1971 to 1983 and again from 1995 to 2003, Norfolk State University from 1984 to 1992, Saint Paul's College in Lawrenceville, Virginia from 2005 to 2010, and Virginia University of Lynchburg from 2011 to 2013, compiling a career college football record of 238–169–7. As a coach in the Central Intercollegiate Athletic Association (CIAA), Bailey won seven conference championships, six with Virginia Union and one with Norfolk State. His Virginia Union Panther football teams made five straight appearances in the NCAA Division II football playoffs, from 1979 to 1983, while his Norfolk State Spartan football team made one appearance in the NCAA Division II football playoffs, in 1984.
These are players from Bailey's Virginia Union Panther, Norfolk State Spartan, and Saint Paul's Tiger teams who went on to the National Football League/Canadian League/Arena League:
Virginia Union:Herbert Scott, Malcolm Barnwell, Carl Bland, Pete Hunter, James Atkins. Norfolk State: Willie Gillus, A. J. Jimerson Saint Paul's: Greg Toler (the first player from the school to be drafted by the National Football League)
Bailey graduated from Norfolk State in 1962.