Nickelodeon is a pan-Asian pay television channel operated by Paramount Networks EMEAA and owned by Paramount International Networks, based in Singapore and broadcast to audiences in Southeast Asia and certain regions in Oceania like Polynesia and Papua New Guinea. The channel was launched on 1998 and mainly broadcasts original series from Nickelodeon's namesake television channel in the United States.
History
The channel was first launched in the Middle East and North Africa on June 1996 as a 24-hour English-language TV channel.
In October 1998, Nickelodeon decided to reach the popular channel to the Philippines, Japan, Russia & the CIS as an attempt to bring the popular channel to Asia. One of their shorts were Right Here, Right Now (based on the 1993 Nick US shorts) and their ID's were by FRONT. In 2003, it became a part of NickSplat (Nickelodeon's headquarters in Asia).
On October 11, 2006, Viacom's subsidiary MTV Networks Asia Pacific set up a new unit to manage a feed based in Singapore. Nickelodeon was launched in Singapore and expanded its services in Southeast Asia and Polynesia. Nickelodeon Philippines, Nickelodeon Pakistan, and Nickelodeon India started working independently. They started their new website in 2003.
On March 15, 2010, it got a new logo and new programs from the United States. On April 11, 2011, a new schedule was launched to put live-action programs in the primetime slot and launched the Nick Jr. block. On 1 July 2011, the Nick Jr. block was removed. In February 2013, The Nicktoons block launched.
In 2012, Nickelodeon used new graphics used in the US and UK, but only applied to selected programs' promos and station IDs. The former Nick-Asia graphics is still used.
In November 2012, a 60-second ad called Nickelodeon Style aired.
On August 18, 2014, a new feed with a new schedule was launched to replace this feed in the rest of Asia (excluding Indonesia, Malaysia, and the Philippines), Hong Kong, and Taiwan while the feed continues its broadcast and schedule in Indonesia and Malaysia.
On July 17, 2017, the channel was rebranded into the US version. It was made by Superestudio, an Argentinian branding agency.
On 29 August 2022, Nickelodeon merged all of its Asian feeds into one. This merge removed all text on the Indonesia, Malaysia and Philippines feed. However, selected countries (such as Malaysia and Indonesia) will have local ads played over shorts produced by Nickelodeon or third-party companies.
On August 1, 2023, the channel rebranded at 6 a.m. SST, which included an updated version of the logo and a new design.
Availability
Middle East
In the Middle East, Nickelodeon Asia was made available to Middle Eastern viewers in the region via the ABS-2 satellite and it was broadcast in English. Previously, the channel was made available to Middle Eastern viewers in the region via the Palapa C2 and D satellites until 2010, when Nickelodeon Asia left Palapa D.
Singapore
In Singapore, Nickelodeon Asia is available in English. The channel was launched on March 9, 2001.
Indonesia
In Indonesia, Nickelodeon Asia is available in both Indonesian and English and it was launched on February 1999.
Malaysia
Available since October 1999; currently broadcasting in English, Malaysian, Mandarin Chinese.
Thailand
In Thailand, Nickelodeon Asia is available via TrueVisions and it was broadcast in Thai. In 2020, Nickelodeon was extended to AIS Play, TOTipTV & 3BB Giga TV for Major Pay Television Networks in Thailand along with Nick Jr.
Taiwan
In Taiwan, Nickelodeon Asia is available in Mandarin Chinese.
Hong Kong
In Hong Kong, Nickelodeon Asia is currently broadcasting in Cantonese, made available since February 2002.
Maldives
In the Maldives, Nickelodeon and Nick Jr. Asia were launched available on Medianet in June 2018.
Myanmar
In Myanmar, Nickelodeon Asia is available on Channel 15 on Sky Net and Canal+ Myanmar Channel 114 and is also on OTT Platform Cookie TV.
Sri Lanka
in Sri Lanka, Nickelodeon Asia launched on August 2018 on Dialog TV, replacing Nick India. However, Nick India continues to broadcast on PEO TV.
South Korea
In South Korea, Nickelodeon Asia was launched in 2003 in South Korea airing in English with subtitles in Korean and was available through SkyLife. the channel replaced Tooniverse but was later removed in 2006, SkyLife did not carry Nickelodeon until 2014.
On July 1, 2022, Nickelodeon was replaced with KiZmom, and relaunched as a programming block on Tooniverse.